Graphic Design & Branding in Social Media
Posted on February 25, 2014 by Ihtezaz
With every company now setting up a business presence online whether it be Twitter, Facebook or Google+ it is important that they are consistent with their brands across their chosen platforms. This is so your audience can be sure its you and that it seems as if it is an extension of your existing forms of communication.
Setting up social media accounts for business is fairly straight forward, the most popular problem people encounter is that Social Media channels are all different and all require different sized graphics. This can cause a lot time being wasted searching for the correct specification that an image needs to fit as some will ask for different pixel size, some different resolution, some different format all together. You then have to go through the stress of finding relevant images for your profile pictures, avatars, backgrounds, cover photos (the list is endless)…
Through these issues myself and our Graphic Designer – Dan Walsh have created an infographic to help anyone else struggling to find the correct size graphic for the most popular social media platforms. We hope the infographic is of use as it has become a vital tool to our own social media branding tasks.